Women and Salary Negotiation: New Research

  • A more powerful woman triggers a more powerful backlash, likely based on ingrained stereotypes about how women “should” act.
  • In a corporate setting, the higher a woman rises through the company’s ranks, the more backlash she faces if she negotiates her salary assertively.
  • Neither assertiveness nor conforming to stereotypes leads to success in negotiation for women.

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Author of ‘New Rules for Women: Revolutionizing the Way Women Work Together', OD Consultant, Keynote Speaker, and Workshop Trainer

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Anne Litwin

Anne Litwin

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Author of ‘New Rules for Women: Revolutionizing the Way Women Work Together', OD Consultant, Keynote Speaker, and Workshop Trainer